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Choosing the Best TV for Your Digital Menu Board

The size of your TV to display your tap list depends on several factors. Things like location, how many beers are on tap and how big of a space you have helps determine the size of the TV. We recommend 50″ to 60″ HD (LCD or LED) TV’s with at least one HDMI port. A screen smaller than 42" may appear distorted. Typically around 15-18 beers fits nicely on a TV. 

What does Untappd HQ use for their Digital Boards? This one has worked well for us. There are new makes and models every day. If you have a particular TV that is working well for you. Let us know!

Advanced Guide

What screen resolution do I need? 

1080P displays are now the norm, and while you could save a few dollars by dropping to a lower resolution display, you’ll be losing ‘True HD’ content and miss out on bonus screen real estate offered by additional resolution.  

Do I want a 4K display?

At this point in time 4K displays are still high-dollar. While the extra pixels might sound like a perk, it takes more computing power to show content at 4K resolutions. We think you should stick with a 1080P display (for now).

Refresh Rate

A ‘standard’ 60Hz refresh rate is more than suitable. For reference, a 240Hz display can show 240 unique frames every second. Broadcast television usually does not exceed 30 frames per second.

TV Size

Screen size should be based on:

  • How far away your menu is from the customer
  • How much space you have to hang the display
  • How many menu items you need to display

Measure the distance from 6 ft. in front of your check out counter (to represent a line of people) to the area you plan on putting your TV. Use the chart below for guidance on the ratio between screen viewing distance and screen size.

In general, if you’re in between two screen sizes go for the bigger one because it will have a greater impact on your customers and give you more room to grow your menu.

Screen Bezel: 

A bezel is the plastic encasing around any TV screen. TVs with thinner bezels are usually more expensive, and allow for more of the screen to be shown to create a modern look and feel. The thinner the bezel the better. If you are using multiple screens beside each other, choosing a TV with a thin bezel will reduce the space between each screen and will be more aesthetically pleasing.

 

Outdoor Menu Displays

Outdoor screens have specific considerations to be aware of:

Screen Brightness

Standard screens aren’t readable in daylight, so special bright screens are necessary for effective outdoor use. Screen brightness is measured by candela per square meter, or cd/m2. Most indoor screens are around 250 cd/m2. For outdoor displays, you want at least 700 cd/m2.

Glossy or Matte

Matte screens work better outdoors because of their ability to eliminate glare. However, due to lower quality of picture and blurriness, production of matte TVs has almost stopped. As an alternative, there are matte screen covers available that go over-top any screen.

Weatherproofing

Temperature, condensation, and precipitation can all damage an outdoor display. One option is to purchase a outdoor case to put around an indoor TV. You should make sure the casing is suited for the environment, taking into account factors such as ambient temperature. You will also need to shop carefully to find a case that fits your display perfectly.

A simpler solution is to select a display rated for outdoor use. We've heard good things about SkyVue, a high quality outdoor screen provider. They offer 1080p LED and full weatherproofing including anti-glare/UV screen protection for good value.

 

*Portions of this Help article contributed by Enplug.com 

 

 

 

 

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